hotels

Beyond BAR: The Power of Open Pricing

Open Pricing gives you the freedom to price strategically rather than reactively. It ensures every room is sold at its most profitable price

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Why RevPAR Doesn’t Tell the Whole Story

RevPAR is just one piece of the puzzle. It’s a snapshot of room revenue performance, it doesn’t account for other revenue streams or expense management

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7 Key Things Hotel Sales Should Do With Every Inbound Lead

As demand improves for most hotels, the volume of incoming sales leads for groups, events, and functions continues to increase

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hotel marketing utilising lifestyle video or photography content

How Lifestyle Photography & Video Drives Inpiration and Bookings

Lifestyle photography and video meets the travelers needs by showing real people, true emotions, and relatable moments

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The Era of Predictive Tourism: Personalization Through AI

Predictive tourism is the art and science of using AI with in-depth data analysis to identify traveler needs and deliver highly personalized experiences

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person looking at graphs reflecting the importance of predictive analytics to help hotels forecast 2026 trends now

Automating Revenue Management: How Much Is Too Much?

There’s a fine line between optimizing your revenue management with technology and handing over too much control to an algorithm

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flexible person looking at a laptop reflecting the future of hotel booking policies and the balance of flexibility and revenue security

Future of Hotel Booking Policies: Flexibility vs Revenue Security

While flexible booking policies are a win for travelers, they can create risks. The future is about flexibility while maintaining revenue security

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person sitting in a hotel reflecting importance of understanding your guest behaviour and preferences which you can access via a CRM

6 Ways to Increase Revenue with a Hospitality CRM

If there is something that people working in marketing in hospitality are talking about is the power of a CRM system created especially for hotels. NB: This is an article […]

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stack of coins arrows pointing up and a graph going upwards reflecting the potential impact of RevPAC for hotels

How to Drive Hotel Profits with Revenue Management

Revenue management isn’t a one-trick pony fixated on low rates. It’s a framework that guides the hotel’s business foundation and grows profitability

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Tapping into Hyper Personalization to Grow Revenue and Loyalty

Hyper-personalization is poised to be the next big revenue driver for hotels. Anticipating guest needs, hotels can capture more revenue and build loyalty

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