hotels

While the guest journey will still consist of the pre-stay, stay and post-stay periods, all three will undergo significant transformations

In order to get travelers started on the process, it’s key to examine the needs of the traveler. What are they, and how do they influence booking decisions?

As visible by the hotel market rate data, many hoteliers have had to make rate adjustments to respond to rapidly shifting demand

While a Rate Shopper is critical to understanding comp set. Without the right tools to understand your own rates and distribution your actions may be futile

Most hotels are in a mode of profit recovery so getting the right distribution mix and lowering distribution cost just became mission critical

When strategizing your approach to revenue management, sales, and distribution, successful tacticians function in a pre-opening mindset, rather than closure

Equipped with pertinent data to back up the choices you make, you’ll feel more secure knowing that each step you’re taking is grounded and supported

With travel restrictions for many countries, email marketing and maintaining a customer database is critical for hotels to segment guests and subscribers

Content marketing remains one of the most effective ways to reach and connect with travelers, drive website traffic, build trust, and increase online reservations through your property website. NB: This […]

Last week Google Webmaster Central Blog announced the introduction of a new page experience signal which will be used to rank web pages in the future