hotels

What’s Next for Meetings and Events?

Now is the time to prepare for the future and reposition your Meeting & Events business for the better, healthier days which lie ahead

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5 Phases to Relaunch Your Marketing Campaigns During the Crisis

This phased approach is simply a recommendation. It’s important any hotel evaluates their current standings and plans out their future marketing efforts

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Email Marketing Tips to Help Increase Direct Bookings

If email marketing has upped its game, so should you. It’s no longer good enough to send a blanket mail to your entire database with no consideration

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What’s New in Metasearch: Q2 2020

There are a few metasearch updates this quarter. The thread that connects them is a commitment to removing barriers to both advertising and traveling

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How to Create a Successful Staycation Campaign

Building your own staycation offer doesn’t need to be challenging. Think about the resources that you already have available to you at your hotel

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Mobile Bookings and Changing Search Intent: Need to Know About Guests

Mobile searches are increasing at a faster rate than mobile booking revenues, suggesting the booking experience isn’t performing as well as it should be

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COVID-19: Insights on Travel Impact, Europe

These forward looking insights will hopefully help travel marketers shape their strategies as the industry recovers from this outbreak

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Reputation Management: How to Maintain and Improve a Good Reputation

Regardless of what kind of reputation you currently have more work can and should be done in order to ensure the future success of your business

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Customer Behaviour is Changing. Your Website Messages Must Adapt

We’ve looked at customer interactions with messages to analyze and pinpoint which types of content, targeting and message delivery are proving effective

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How Hotels Can Safely Leverage Small Meeting Space

There is now a concerted drive towards a more modern, user-friendly and interactive meeting and event bookings and management

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