hotels

5 Key Social Media Strategies for Multi-Location Businesses

Successfully engaging today requires sophisticated social media strategies that precisely target specific groups to measurably drive sales

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Smart Hotel Brands can Make Short-Term Sacrifices for Long-Term Loyalty

Sure, it might be short-term loss of revenue, but the value gained in guest gratitude is worth way more than that in terms of future loyalty

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Hotel Market Analysis: 8 Ways Hotels Should Combat the Crisis

Even though it is hard to foresee the months ahead, try to keep a bird’s eye view on the crisis and get your hotel ready for the rebound

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Indian Hoteliers Cautiously Optimistic of Business Revival

Although very low on occupancy currently, Indian hoteliers are optimistic that domestic market and other segments will gradually return

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Uncovering the Formula to Social Media Success: Melia Hotels

Keeping up with the ever-changing digital landscape, the brand never ceases to reach new heights with their social media communication

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Encouraging Score on Travel Heath Index but Caution Still the Word

Good news is coming from South America, where travel recovery is happening at a slow pace but seems to have picked up slightly in August

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Using Review Response to Satisfy Traveler Needs

A review response is more likely to be read than not, creating additional opportunities for hotels to use responses to inform future guests

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Tracking the Recovery: How COVID is Reshaping the Hotel Revenue Mix

It could take years to build back pre-crisis revenue and profit levels. Hoteliers are a resilient bunch and understand it’s an upward climb

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The Latest Booking Trends in July 2020

Properties with high booking numbers are outside cities as people feel more comfortable in an area where they can practise social distancing

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Refining and Refreshing Your SEO Strategy For Changing Behaviours

If you go through the steps to check up on these areas, you’ll ensure you have a good foundation for your ongoing seo programs

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