hotels

COVID-19: Insights on Travel Impact, Middle East and Africa

The uncertainty around travel, and ever-changing restrictions as a result of the pandemic, continue to have a negative impact on the region

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How Travel Marketers can Plan for 2020 Holiday Bookings

To navigate this complicated holiday season, marketers will need a thorough understanding of how the pandemic will impact travel

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Booking Platforms and the Three R’s: Recent, Relevant, Reviews

Due to rising concerns that travelers have when booking, the data that supports their decision is now shifting its structure and content

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6 Things You Can Do to Attract Locals to Your Hotel

If you want to explore drawing in locals without a ton of effort, focus on the offseason. Remember: it’s offseason for your community too

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Uncertainty Continues: Slowdown In Web Traffic, Pace And Pick Up

There was a slowdown in web traffic, pick up and pace across most markets, with Europe suffering consequences of a second lockdown

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video thumbnail for why so little testing in revenue management whitepaper interview

Why So Little Testing of Revenue Management Strategies in Hotels?

In today’s video we discuss with our 3 guests why there is so little testing of revenue management strategies in the hospitality industry

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The Importance of Earning New Reviews Through Post-Stay Marketing

Generating an email list and sending emails out to previous guests may seem daunting, but it’s key to help you earn valuable new reviews

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How to Reduce Costs And Increase Hotel Incremental Revenue

By identifying where you can reduce acquisition costs and implementing new direct booking strategies, you can add hotel incremental revenue.

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How Covid-19 May Permanently Shrink The Business Travel Market

Eight months later, not a lot has changed when it comes to business travel. We anticipate business travel to remain depressed through 2023

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stacks of coins reflecting the impact of the wrong hotel room price strategy

Protect Profitability With Your Digital Marketing Spend

The headwinds remain strong across hospitality. Yet, momentum is building – especially when it comes to digital marketing

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