hotels

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Should Major Brand Hotels Consider External Revenue Management Consultancy?

Welcome to another Expert Insights discussion Today we are joined by 3 guests: 🔹 LaToya Elam – General Manager at Homewood SuitesAtlanta-Alpharetta, Georgia🔹 Connor Vanderholm – Co-Founder at Topline Revenue🔹 […]

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Social Media for Hotels – Is it Worth it?

Will investment in social media benefit your hotel? After all, there’s no universal number that presents a desirable ROI

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The 3 Most Important Google Analytics Goals for Hotel Websites

Goals should not be overlooked as a key part of your Google Analytics data and website analysis. However, don’t fall into the “the more, the merrier” trap

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The Role of Hotel Loyalty Programs in Today’s Environment

The important role of hotel loyalty programs come at a moment where ensuring core business activities are not enough to compete on the market

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4 Issues That Can Lower Your Hotel Forecast Accuracy

Revenue Managers may achieve top line forecasted revenue within 1-2%. But achieving a consistent hotel forecast at the segmentation level is rarely possible

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Luxury Hotel Marketing Strategies 2021: Get Your Recovery Plan Underway

What is a luxury hotel online marketing strategy? Your definition must be based on a holistic approach covering both online and offline activities

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two people having fun looking through donuts reflecting how hotels should view their marketing in a different way

7 Effective Online Upselling and Cross-Selling Strategies for Hotels

While competition increases and new ideas are constantly being thrown out, upselling makes it one of the top actions for hotels to enhance performance

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Personalization Improves Conversions

Personalization is a great way to grow your relationship with customers, but if done incorrectly it can make people weary of your brand

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Did You Know Using Google Hotel Ads Can Save Your Hotel Money?

When someone clicks on your hotel ad and they’re redirected to your site, they’ve most likely already filtered making them a highly qualified lead

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algorithms and view through a key hole reflecting the evolution of hotel demand forecasting as it unlocks predictive power to move away from pure guesswork

Simplify with Tech – Best Strategy for Revenue Managers 2021

Revenue Managers have the reputation for working with number focused, unwieldy reports. Those can be hard to follow for department heads less familiar

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