hotels

There’s no denying that many hotels these days often leave a lot to be desired when it comes to guest convenience and a seamless, modern experience. NB: This is an […]

These travel and hospitality search trends from 2021 will help you better understand the reasons why some domains drive more online traffic than others

Even in the best of conditions, setting up next year budgets include some amount of guesswork, relying on historical data and trying to predict the future

Hotel systems have data that can be evaluated to also optimize price elasticity for revenue management in operations; however, in many cases …

Each side of the coin uses different attribution models and KPIs to measure digital marketing performance. It is not as cut and dry as one may think

The hotel industry has a longstanding reputation for slow technological adoption. This can be seen in the adoption of digital guest engagement solutions

With special deals, unique partnerships with local businesses, and the right approach to SEO, you can up your local guests booking game and book more rooms

Brands are reinstating Advance Purchase rates and giving booking window flexibility so they can flex this depending on whether they want to drive Occupancy

Despite decreasing during summer months, hotel website conversion rates in the UK & Ireland started to recover in September – uplift was higher in London

Too often we see revenue management teams set rates and forget about them and fail to monitor how their inventory is performing across distribution channels