hotels

Pricing alone isn’t the only revenue booster, upselling is an underutilized goldmine. There are multiple touchpoints where upsell offers can be introduced

The best way to increase revenue without sacrificing profit is to focus on value-driven strategies and create new revenue streams

Prioritizing Net Revenue Growth over Net Unit Growth is essential to overcoming the challenges of a demanding geopolitical landscape

Welcome to the future of the hotel industry, powered by AI agents. We look at what these tools are, how they work, and why they are a game-changer

Facebook ads are one of the best forms of Awareness advertising through Paid Media. We walk you through how to create and launch a Facebook ad

We explore the three types of data categories – first, second, and third-party – and their significance in your hotel marketing strategy

In this blog we’ve highlighted five top website messaging tips that helped hotels fight off competitors and OTAs to win direct bookings over Easter 2024

To maximize M&E revenue, hotels need modern KPIs reflecting delegate based data such as Full Day Delegate (FDD) and advanced pricing metrics

Here are some innovative yield management approaches that go beyond the conventional demand-based pricing model

We explore the pros and cons of static and dynamic pricing strategy, and help to give a more nuanced understanding of the two strategies