hotels
Myth Busting Points Based Hotel Loyalty Programs
If you’re still thinking that a points based loyalty program is the way to go, don’t limit yourself. Open your hotel up to more possible ancillary revenue
Business Travel Takes Off But Full Recovery Still Delayed
The ability to leverage technology in lieu of trips, ultimately reducing costs, continues to impact the business travel growth trajectory

Is Summer 2023 Looking Positive for German Hotel Market?
In today’s discussion we take another look at the German hotel market as Pontus reviews Winter 2022 and looks ahead to the Summer season coming up
Hotels Move Beyond RevPAR For Comprehensive Business Intelligence
While RevPAR remains a useful metric, it must be considered alongside others to gain a more comprehensive understanding of a hotel’s financial performance

With ABS Hoteliers Can Leverage Retail Best Practices
Your guests want more control. When it comes to their hotel stay, ABS (attribute-based selling) offers the same retail style customization they are after

Yield Management vs Revenue Management: What is the Difference
If I already have a yield management solution (either as a stand-alone or built into my PMS), why do I need a revenue management system?
You Should Never Block a Bad Review (What to do Instead)
Here are a few reasons why you should accept a negative review gracefully, and some steps for managing your online reputation the right way
Upselling Strategies to Grow Revenue and Improve Performance
By providing guests with meaningful upselling options that enhance their experience, hotels can build revenue, loyalty and long-term profitability
Cost of Customer Acquisition a Key Factor in Hotel Profitability
The cost of hotel customer acquisition is what you pay to acquire a new guest. That includes marketing, reservations and the cost of serving the guest
OTAs Have Retaken More Than Half of All Hotel Bookings Online
As the hotel industry’s recovery from the pandemic has progressed, bookings on OTAs have again outpaced hotel website bookings