hotels

We look at how a business intelligence and analytics tool can help hotels make data informed decisions, leading to increased revenue and profitability

Hotels must ensure technology is working for them and not the other way around. Here are ways tech should be stepping up to relieve pressure for operators

Having a robust online booking system is key to help hotels reach your revenue goals. Here are reasons highlighting the importance of a hotel booking engine

In a dynamic landscape of hotel distribution, maximizing the performance of distribution channel management is crucial to stay competitive and drive revenue

The opportunity lies in embracing branding as a consistent practice, where logo and tagline come last and branding takes a seat in the heart of the business

From price parity clauses to the fact that OTAs hoard user data, the hotel industry has long been crying out for measures to restore balance

By employing personalized messaging and leveraging predictive analytics, hotels can enhance direct bookings and boost conversion rates simultaneously

Total Revenue Management is a strategic approach to increase any revenue in the hotel. Explained so simply, however, it requires some research

How are you treating your cheerleaders? Guests who leave positive reviews are choosing to go that extra mile. It’s their way of saying “thank you”

Embracing guest expectations in your marketing strategy is a must. Hotels can craft compelling content that resonates, leading to increased bookings