guest
Three ways your revenue strategy improves guest service
Delivering an unforgettable guest experience is a brand promise delivered on by hotels around the world. And to say it’s an important promise for hotels to make is a bit […]
Why personalisation can deliver 6% more revenue for your hotel
All hotels are looking for ways to increase turnover. The more revenue a hotel can generate, the more options they give themselves to create profitable business strategies. NB: This is […]
How a Hotel’s Online Reputation Impacts Its Revenue
Hotel guests are leaving reviews and ratings online about every aspect of their experience, from breakfast to beds to staff. They’re even going so far as to post videos and […]
Tour operators: it’s time to manage guest feedback online
As a tour operator, you sell “once in a lifetime” experiences to travellers, most of whom are often new guests. This makes your marketing strategies essential, and managing your online […]
How the Guest Journey Can Help Your Hotel Hit Revenue Bullseye
If you’ve read an article about hotel technology in the last 6 months, you’ve probably heard about the guest journey. Typically, the journey describes three main phases: pre-stay (or […]
Could customer experience become travel’s biggest profit driver
It is no coincidence; the most customer-focused airlines earn more than two times the industry average. Introduction Shortly after to embarking on its Always Getting Better customer experience programme, Ryanair’s […]
Hotels Versus OTAs: Who Is Winning Over Millennial Travelers?
The American Hotel & Lodging Association recently unveiled a new campaign designed to spread awareness about the “dangers” of booking a hotel through a third party. The campaign is a […]
Smarter Hotel Email Automation & Personalization
The marketing mix is becoming more and more complex with new opportunities and tools constantly becoming available to hoteliers. Unfortunately, the days are not getting longer so automation and smarter […]
Here’s One Way Hotels are Failing Pre-Arrival Guests
When it comes to pre-trip guest communications, the rest of the travel industry has left hotels far behind. As a result, travelers have far higher expectations, even compared to just […]
Why Should Guests Pick You? Your Hotel Value Proposition
The fundamental question you must answer in your guests’ mind is, “Why should I pick you?” Wherever they’re seeing your hotel – an OTA, your website, a billboard, an online […]