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Five Ways to Disrupt Your Competition With Customer Service
The concept of disruption is interesting. If you ask most business people to name a company that is known for being a disrupter, you’ll hear answers like Amazon, Uber and […]
Understanding Trends in Guest Feedback
Howard Schultz famously said, “When you acknowledge your weaknesses and ask for advice, you’ll be surprised how much others will help.” While he wasn’t referring to the hospitality industry per […]
Hotel Live Chat Instant Gratification Wins Every Time
There’s a lot of debate about the best way to handle the huge influx of guest messages happening through private message and live chat platforms. Should we be using more […]
Communication Techniques to Enhance The Guest Experience
Hotels are frequently told how the latest tech tool will improve the guest experience. A lot of these gadgets have real value, but arguably, the easiest and cheapest way to […]
Incentivize Guests to Book Directly: Offer Value-Adds That Cost Nothing
Today, I’m going to share the second (of three!) important takeaway from this article series: how hotels can boost direct bookings WITHOUT discounting or adversely affecting their bottom lines. NB: […]
Better Hotel Guest Data = Better Hotel Guest Insights
Big data is big right now and getting bigger. Every guest visit, website click, and front desk phone call can provide information that’s analyzed to fuel revenue-making decisions and improve […]
6 Times to Ask for Feedback During a Hotel Stay
There are 86,400 seconds in a day, and as many moments in every 24-hour stay a customer has at your hotel to form positive or negative perceptions. NB: This is […]
How Technology Impacts The Guest Journey – Pt I: Pre-Stay Phase
Remember “The Jetsons”, that old cartoon about people living in space? If you do, you’ll know just how far away that whole storyline seemed to be back then.Now… not so […]
5 Ways Hotels Can Use Technology For Better Guest Experience
I remember the first time that my family and I stayed at a hotel. I was 5 years old and we were in Darjeeling for summer vacation. My father hadn’t […]
6 Contact Features That Increase Engagement and Bookings
Every hotel website has a “contact us” page, a page where people can find the most basic details. NB: This is an article from Screenpilot Such a passive posture, however, […]