guest

Reposition Your Hotel: Marketing Strategies For Attracting Leisure Guests

Appealing primarily to leisure travelers may not be central to your Hotel DNA, but with some thoughtful work, it can be done and done without great expense

Read more

How can you Maximise Autumn Bookings for your Hotel?

Consider starting your autumn campaign no later than middle of August to ensure you capture demand and maximise your bookings throughout the autumn period

Read more

Anatomy of Guest Feedback After Crisis: What’s New, What’s Different?

We are currently experiencing ongoing changes in multiple parts of our lives: from how we socialize to how we travel and communicate, everything is different. NB: This is an article […]

Read more

Negative Hotel Guest Reviews Increase During Pandemic

Data shows majority of negative reviews were centered around cleanliness and relevant to COVID. The following are recurring themes of the negative reviews

Read more

What Should you be Asking your Post Lockdown Guests

Understanding how the changes you have made in your business have impacted on your guests experience has never been more important

Read more

Why Your Hotel or Hotel Chain Should Have a Loyalty Club

If you do not have your own loyalty club, its implementation and maintenance is easy. It offers immediate advantages even for independent hotels

Read more

Future of Customer Experience: Personalized, White Glove Service for All

The next horizon of customer service will be built on individual customer profiles, enabling companies to quickly resolve issues and even prevent them

Read more

COVID-19 Consumer Sentiment Study: Fear is Declining

Fear is diminishing slowly. Hotels need to be doing all they can to capture the desire to travel, while keeping budget concerns and safety at the forefront

Read more

Chatbot Messaging or Just Messaging – What’s the Difference?

Over the last decade, messaging has become an intrinsic part of our communication – we are not only messaging friends and family anymore, but also brands

Read more

different hotel guest behaviours that define their choices

How to Adapt Hotel Guest Journey using Digital Touchpoints

While the guest journey will still consist of the pre-stay, stay and post-stay periods, all three will undergo significant transformations

Read more