guest messaging

Guest messaging should highlight the unique features of the hotel and appeal to the interests of the target audience to drive bookings and increase revenue

Email marketing for hotels has changed. Let’s dive into the different changes for email marketing in 2024 and how hotels can build an effective strategy

Creating impactful SMS campaigns requires a blend of strategic planning, content mastery, and understanding guest preferences.

When it comes to conversational chatbots, we’re only at the beginning. As developers refine the language models interactions will keep becoming more human

Adopting a multi-channel communication strategy, shows your brand values guests’ preferences and you are committed to providing excellent customer service

With nearly 90% of businesses communicating with customers via email, the content must be well executed to stand out amongst the crowd

By using this form of hotel guest segmentation the resort sees increased campaign conversions, a surge in bookings, and a host of positive reviews

Responding to and preventing a negative hotel review is complex and requires a combination of responsiveness, empathy, and proactive measures

Good guest communication is crucial for hoteliers as it has a significant impact on a hotel’s reputation, guest satisfaction, and ultimately, its revenue

Having a first party data strategy gives your brand a plan for how it will collect customer and prospect data and use it to deliver personalized experiences