featured

Revenue Management: From Spreadsheets to AI Based Systems
The introduction of AI based systems marked a significant turning point in Revenue Management with algorithms, big data analysis and real-time processing

We Talk About Hotel Sustainability But Real Change Is Not Easy
Marc is perfectly placed to talk about the focus on sustainability, it’s impact on hotel engineering teams and their value to implementing effective practices

Revenue Management Evolution: From Intuition to Data Driven Decisions
Clever hoteliers invest in technology whilst mentoring their valuable team members to allow them to grow and expand their revenue knowledge

Unlocking Efficiency and Revenue: Deep Q-Learning
In revenue management, the search for optimal pricing strategies is perpetual. Traditional supervised learning models have limitations, especially when historical data is sparse

Revenue Management From The Hotel Owner/Operator Perspective
There are many benefits of implementing a data-based revenue management practice at a property, especially for the owners/operators

Breaking Down Silos: The Evolution of Hotel Sales Departments
The future of hotel sales lies in breaking down silos and fostering a collaborative, commercial mindset. Those who change will not only survive but thrive

Reputation Pricing: How to Use Your Reputation to Increase Rates
The goal of reputation pricing is to understand perceived value and increase it over time. This process involves revenue managers, marketing and operations

Top Tips to Help Convert Website Lookers into Hotel Bookers
We discuss the importance of the hotel website user experience to increase conversions, and the need to streamline the booking process to maximize revenue

Expedia TravelAd Strategies for Small Hotels
With the help of some smart strategies, you can ensure your hotels investment in Expedia TravelAds generates a serious return

Why WhatsApp for Hotels is a Guest Communication Game Changer
Let’s break down why WhatsApp is the MVP in hotel guest communications. We’re talking engagement through the roof – far surpassing old-school email