Weighing up Social Media Marketing vs Email Marketing
It’s no secret that social media is creating quite a buzz in the marketing world as people move to leverage social sharing, personal recommendations and the bump in search engine […]
5 Email Marketing Personalization Tips to Implement Now
Where a one-size-fits-all approach to email marketing might have worked in the past, today effective email marketing requires personalization. With the volume of email that your audience receives, traditional batch-and-blast […]
6 ways to promote your hotel and increase revenue with email marketing
Increasing competition in today’s online business climate has necessitated more diversified marketing and distribution strategies for hotel operators. But while it’s important for hotel marketers and revenue managers to consider […]