direct

Are you still overly reliant on OTAs like Booking.com, whose high costs and unpredictable policies might be eating into your bottom line?

The booking journey has taken on a significantly different form today. We have entered an age of tech-driven independence and autonomy

Here’s how you can leverage this peak booking season to cut OTA commissions and make direct bookings your new norm

If the goal is to increase direct revenue and bookings, the first step should be to look at your website and make sure it is fully optimised

We’re going to uncover the hidden costs behind paid ads for hotels and explain why your return on ad spend (ROAS) may be underwhelming

An independent boutique hotel in New York wanted to increase its direct bookings and compete against major chains and third-party OTAs

Here’s how you can take advantage of the Black Friday travel surge and outperform the OTAs without needing to spend like them

Hotels can maximize revenue by reducing reliance on third-party platforms. Below are best practices and practical ways to boost direct bookings

You can still compete for existing demand and above all capitalise on the higher volume of real demand for your hotel. How to do so?

Hotels that implement personalized website experiences see higher engagement, higher conversion rates and ultimately, more direct bookings