digital

When it comes to promoting luxury brands, the rules are not the same as for mass-market businesses. They should approach their marketing, branding, and public relations activities differently. NB: This […]

Knowing conversion rates are different based call of action location and nature of services, there is no better time than now to begin website A/B tests

Catering posts to specific travel types, your posts will most likely perform better, because they’re diverse, ultimately leading to more bookings

It’s important to grasp that stay frequency and recency are not the only measures of loyalty. Understanding many facets of loyalty is essential

Increasing traffic through further digital marketing campaigns may not be an option and considerably harder due to budget and time limitations

Reinventing the hospitality scene with a neighborhood lifestyle twist, Penta Hotels offers the modern-minded and business traveler of today comfort and style in a pleasant and relaxed atmosphere. NB: This is an […]

The practices of upselling and marketing are comparable in that they both aim to induce delight in target audiences, so they part with money

Dynamic personalization is powerful because we can recognize a guest not only for what defines them generally, but who they are in the moment

In Pay per Stay it is worth noting that Google do all the heavy lifting, the cost of management is dramatically lower than a PPC campaign

By adopting and trusting these tactics for optimizing direct booking conversions, you can build a solid foundation for future reopening