digital

Google’s New Trip Planning Search Display

NB: This is an article by Asher Fusco, Associate Director Copy & SEO at HeBS Digital Google has found yet another way to harness its wealth of information to provide […]

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5 Step Rate Parity Busting Tactic

  NB: This is an article by Robert Hernandez, Revenue Discovery Consultant & Trainer at Origin World Labs The fight is on globally to end rate parity.  While governments and […]

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Guest engagement and impact on top line revenues

  A savvy hotelier knows that the difference between an engaged guest and a disengaged guest could mean the difference between meeting the bottom line and not. Engaged guests feel […]

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Don’t just manage revenue, create a holistic strategy

  In the decade when Marriott International was credited for adapting American Airlines’ yield management practices for the hospitality industry, the Internet barely existed, Expedia was still a decade from […]

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The New Rules of SEO

  Search will always be important to hotels no matter what the trend of the day may be. In fact, understanding Search has become more important than ever for hoteliers […]

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Digital Commerce and API First

  NB: This is an article by Brian Collins, Director of Product Development and Diarmuid O’Grady, Director Product Enablement of Datalex Digital commerce is steadily becoming the primary enterprise system […]

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