digital

Budget season tips: How to decide if you need a new hotel website

It’s budgeting season, which means your hotel is probably ready to start planning how, when, and where you’ll be investing during 2018. We’ll be offering expert tips to help you […]

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How to Drive More Direct Booking with Retargetting Ads

If you are doing things right, traffic to your site is strong and growing. People are visiting your site, and many of those people may book a stay at your […]

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Mapping your hotel’s 2018 digital marketing budget

It’s budgeting season, which means your hotel is probably ready to start planning how, when and where you’ll be investing during 2018. In the following two-part series, we’ll be offering […]

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Hotels, Don’t Overlook Email Marketing! Tips For Getting It Right

  When hotels get started with digital marketing, often the first thing they tend look at is advertising on social media and large search platforms such Google AdWords and Bing. […]

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How Hotel Website Design Affects ADR

Your hotel website is the first place virtually all of your future guests will engage with your property and set expectations. But more importantly, as hotels struggle to increase rates […]

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Improve Guest Experience with Automated Emails

With new online platforms popping up all the time, it’s easy to get caught up in the excitement of new marketing and communications opportunities. While it’s important to keep up […]

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7 sure-fire ways for your hotel to be found on Google

Considering the first page of search engine results receive 92% of all traffic, for your hotel to be found on Google you need to prioritise key components of search engine […]

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5 Reasons Why You Should Embrace Content Marketing for Hotels

Content marketing. You’ve probably heard this term being thrown around a lot over the past few years, but do you know how important content marketing for hotels is when it […]

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Facebook: Why Hotels Need To Be On It & What To Post

Facebook is the largest social media community in the world, and still growing! In June 2017, it reported 2.01 billion active monthly users – a 17% increase year-over-year. Facebook is […]

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Ignoring These Website Fundamentals Is Sinking Your Social Media Efforts

Social media is very big for businesses right now: Research shows that social media advertising budgets worldwide have doubled in the past two years alone—from about $16 billion in 2014 […]

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