data

computer and dots showing distribution across globe

Hotels vs OTAS: Focus on Data Driven Smart Distribution

I have seen hotels that succumbed and hotels that resurrected and overcame competition, only by changing their distribution strategies and by balancing their channel mix

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COVID-19: (Updated) Travel Impact Insights Middle East and Africa

Domestic travel sees an increase in popularity as travel restrictions begin to be lifted, many regional airlines continue to extend the suspension of flights and large, global events, continue to be shifted

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The Covid-19 Effect: Europe’s Hotel Demand Trends

As we look forward to the rest of May, we can expect an increase in hotel searches. While we can prepare for increased volume, we expect the highest demand increase to be for domestic searches

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hotels keeping Lights on during crisis

How can Hotels Keep Lights on During the Current Crisis!

It appears we are on the cusp of another recession. It’s time to get resilient. Here are tips on what hotels can do to keep the lights on over the upcoming weeks and months

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U.S. Hotels Zapped Into Profit Shock From Crisis

U.S. hoteliers got their first taste of the impact of COVID-19 on hotel profit and loss in March, and the bad taste in their mouths is likely to linger for a while

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Hotel Profit Plunges Amid COVID-19 Rise in Europe

Gross operating profit per available room (GOPPAR) in March 2020 plummeted by 115.9% compared to the previous year to -€8.33. This is the first triple-digit y-o-y decrease in profitability

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Oil Spat Shock Hits Hotel Profit in the Middle East

COVID-19, combined with the oil price war, resulted in a Q1 GOPPAR decline of 36.5% which was even greater than the 36.0% fall recorded in Q1 of 2011, with a significant impact on profit

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COVID-19 Summary: 5 Key Points on U.K. & Ireland Hotels

In this latest edition, we talk hotels performance in the Regional U.K. as well as business on the books in London and Europe recovery forecast

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Using Data to Focus Your Marketing on Key Segments

Wwe’re going to focus on the “drive-to” segment of your customer database and offer tips on how to use your data to market to them in a cost-effective manner.

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How COVID-19 has Affected Intentions to Travel in Key Global Markets

The question is where will new opportunities arise once we exit lockdown? Analysis of travel data shows travelers with a preference for luxury accommodation may be less impacted by COVID-19

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