commercial
7 Taboo Topics in Commercial Strategy
Discussing these taboo topics in commercial strategy is crucial. Open conversations about revenue management challenges can break down barriers
Understanding and Implementing Hotel Commercial Strategy
From pricing and marketing to distribution and revenue management, every aspect of a hotel’s commercial strategy plays a crucial role in maximizing revenue
How to Create a Commercial Mindset that Will Drive Revenue
A commercial culture should be instinctual, something that is not only deeply embedded in the company but also entwined in the DNA of every single employee
Commercial Strategy Platform: Linking Revenue, Sales and Marketing
A commercial strategy platform provides each discipline with actionable recommendations, ensuring strategic impact on hotel revenue
Will AI Finally Drive Innovation In Hotel Commercial Strategy?
Let’s explore how AI might help solve these other nagging Commercial Strategy challenges that just won’t seem to go away
New Data Sources To Help Commercial Teams Make Better Decisions
The need for data continues to evolve as we focus on the digital first guest and their ever evolving needs. Meaningful data has many advantages for hotels
How Post-Pandemic Commercial Teams Can Bridge Silos
The inevitability of business evolution is apparent in the way business silos have transformed from the days before a revenue manager