booking

The distribution and cost-per-guest-acquisition landscape remains complicated and ever-changing, hotel owners and operators said during a panel discussion which touched on direct-booking campaigns versus outside booking channels. Navigating the hotel […]

While OTAs and hotels seem at odds with each other, they both have one important thing in common: their dedication to the customer— or more specifically the guest. In regards […]

The debate over OTA v/s direct booking is often a common one with many hoteliers. NB: This is an article by Kashmira Lad, Senior Content Marketer with Hotelogix The increasing market […]

According to Phocuswright, 72% of travel shoppers in the US use Online Travel Agencies (OTAs) to shop for hotels. That’s a lot of people! But, the good news is, not […]

Responding to online reviews is a necessity for any hotel. Here are some of the best ways to do so. There are simple ways to increase hotel bookings In recent times, […]

Customer acquisition costs in hospitality can vary depending on the property, but when guests book through third parties, hotel revenue takes a serious hit. Cindy Estis Green, CEO & co-founder […]

It’s budget season for hotel teams. Many will spend the waning weeks of 2017 crafting budgets and tweaking business plans for 2018. A major goal of many owners and management […]

In a perfect world, hotels would openly compete against each other on an open market, and companies such as TripAdvisor and online travel agencies would supplement bookings when times are […]

I am frequently in contact with hotel owners and I hear too often phrases like: “AirBnB is stealing all our customers! “ “It is unfair competition! “ “They do not […]

As mobile becomes increasingly used to browse and book trips and accommodation, having a responsive web design has become imperative to cater to the needs of the omnichannel traveler. By […]