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the word customer with an arrow in he centre of a target reflecting the value to a hotel of adopting a customer obsessed strategy

Customer-Obsessed: Why Your Hotel Should Embrace This Trend?

Being customer-obsessed in your hotel is not just a trend; it’s a philosophy that leads to sustained success, growth and enhanced reputation

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bookboost article image about 7 best ways to create guest journeys that amaze your guests

7 Best Ways to Create Guest Journeys That Amaze Your Guests

One of the reasons why guest journeys have become so popular is because they help hoteliers deliver a seamless guest experience

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people celebrating a holiday with fireworks and champagne maybe as a result of a hotel holiday marketing campaign used to boost bookings

10 Ready-to-Use Holiday Campaigns to Boost Bookings

With these 10 ready-to-use holiday campaigns, you can turn special occasions into opportunities to delight your guests and maximise bookings

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two people one holding a tick and one holding a cross reflecting the dos and don'ts of implementing a CRM in your hotel for the first time

A Complete Guide for First Time Implementation of a Hotel CRM

We explore the dos and don’ts of implementing a CRM in your hotel for the first time, inspired by best practices with a focus on hospitality

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bookboost article image about customer effort - how easy is it to stay in your hotel

Customer Effort: How Easy Is It To Stay In Your Hotel?

Customer effort is a metric used in hotels to measure guest satisfaction. It is all about how easy it is to stay in your hotel, from booking to post-stay

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man on mobile phone illustrating importance of hotel guest messaging and the dos and don'ts hoteliers need to know

Hotel Guest Messaging: 14 Dos and Don’ts You Need to Know

When guest messaging is performed in the correct way, guests feel valued, the guest experience is elevated and so is the guest engagement

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pixelated finger clicking on a button saying hotel reflecting the importance of winning strategies to increase direct bookings and checkmate otas

Checkmate OTAs: 5 Strategies to Increase Direct Bookings

Remember: you are not at war with OTAs. However, if you only rely on OTAs to bring in bookings, you are placing yourself in a vulnerable position

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Maximising Guest Relationships- How to reach guests in the Post-Stay Phase article image

How to Reach Guests in Post-Stay Phase to Maximise Relationships

There are several strategies you can try to implement to reach out to your guests after their booking has finished

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bookboost article image 8 ways to optimise your hotel website to increase direct bookings

8 Ways to Optimise Your Website to Increase Direct Bookings

If the goal is to increase direct revenue and bookings, the first step should be to look at your website and make sure it is fully optimised

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9 tips to structure your pre-arrival communication - bookboost article image

9 Tips to Structure your Pre-Arrival Communication

Pre-arrival communication is all about creating a positive first impression and setting the stage for a memorable experience

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