adr

Why would you expect your discount-based loyalty program to increase your ADR? It’s counter intuitive and mathematically impossible

Recognizing what ADR can and cannot tell you is essential for leveraging this metric effectively and supplementing it with other performance indicators

By digging deeper into the data, we were able move from the potential problem to identifying and implementing tactical and strategic changes

Prioritizing profitable bookings along with maximizing occupancy and driving revenue from direct bookings offers the greatest cost-cutting benefits

The hospitality sector, in particular, is sensitive to current challenges in the broader economy: rising interest rates, higher inflation and a tight labor market. NB: This is an article from […]

Because total revenue definition takes into account every revenue stream, you should also include the following additional revenue metrics in your strategy

Why is reputation management crucial to a hotel’s ADR? That is simple, positive reviews lead to more bookings, and more bookings lead to higher revenue

Which hotel revenue management KPIs should you focus on more so than others? We’ll touch on seven KPIs that you want to track for your hotel

We expect a number of London hotels will retain the ADR uplift they have gained during 2022 and mostly compensate for inflation in 2023 pricing strategies

A rigorous net ADR analysis, that also takes into account discounts and all types of costs, is a core competency every revenue manager should have