Search Engine Marketing continues to be one of the highest revenue drivers for HeBS Digital’s clients, with more than 25% of direct online revenue coming as a direct result of […]

When old hotels age gracefully and purposefully, they are able to achieve “grande dame” status. These properties typically compete in the luxury or upper-upscale market segments and frequently outperform the […]

Two important announcements at the love-in for hosts put on by Airbnb in the French capital this week – both with implications for the rest of the industry. First of all was the […]

ONYX Hospitality Group expects revenue to be 15 per cent ahead of 2014 by year end despite several challenges during the year. The Thai hotel chain also expects to meet […]

The answer is simple – your Front Desk team For the majority of hotels, the only way to achieve a higher RevPAR next year is going to be to achieve […]

What’s the point of buying and maintaining a sophisticated system and overriding it for the wrong reasons? There isn’t one….. ‘Cut fares, our load factors are unacceptable’. Sound familiar? It […]

 It’s no secret that multi-channel campaigns are a great way to boost revenue during low seasons, target top customer segments, and fulfill ad hoc business needs. But is your hotel […]

Expedia Inc‘s acquisition of HomeAway, the vacation rental platform, for $3.9 billion (mostly in stock) could be understood as an alliance of mutual interest against Airbnb, the peer-to-peer short-term rental […]

The first act of outreaching to the crowd is 300-years-old (dates back to 1714), but the term ‘crowdsourcing’ was first coined in 2005 by two Wired Magazine editors Jeff Howe […]

The human tragedy wrought by natural disasters, such as the recent damage done along the Atlantic coast by Hurricane Joaquin, can be tremendous. The death toll within the United States […]