It is understandable that hoteliers would push rate – their goal is to maximize revenue and profit, and they had a lot of missed opportunity to make up for

Following best practices and a well-thought-out revenue strategy is the only way to unlock the full potential of your property

The hospitality industry is poised for significant change in 2024, largely driven by AI technologies and shifting consumer expectations

Guest messaging should highlight the unique features of the hotel and appeal to the interests of the target audience to drive bookings and increase revenue

By implementing these strategies and actively seeking guest feedback, hoteliers can improve their online reviews and attract more potential guests

A Revenue Manager plays a crucial role in branding by aligning pricing and revenue strategies with the overall brand positioning and objectives

Shoulder season presents a prime opportunity to convince guests to visit at an off-peak time for fewer tourists, exciting experiences, and favorable rates

In an era where travelers increasingly rely on online platforms to make their travel arrangements, having a user-centered hotel website is paramount

By strategically navigating the RFP landscape, your hotel can secure more group business, elevate its reputation and drive growth

For some hotels, the security of group income outweighs the potential revenue generated from transient bookings. But, some hotels prefer to wait and see