A good book direct strategy is near the top of most hotelier’s list this year. Book direct campaigns from Marriott and Hilton are making headlines, and the focus of the industry […]

The inaugural WIT Hospitality conference took place in Hong Kong’s state-of-the-art Hotel ICON on March 22, 2016. The day brought forth far more than fresh insight, but it also acted […]

Facebook’s latest clickbait purge is going to have ripple effects for publishers. The social giant is putting an emphasis on articles that are important to people and recognizing that clicks, shares […]

The GCC hotel industry has undergone considerable change in recent years. But the ongoing downturn in revenue, influenced by multiple factors, is expected to be a dominate topic at this […]

The number of properties in New Orleans being offered to tourists as short-term rentals has grown at an explosive rate as the practice has spread out from the downriver neighborhoods […]

When customers need help, they expect companies to offer it quickly and through multiple social media channels — but most companies aren’t set up to do that. Some companies increase […]

Competing with others in today’s fast-paced business environment is hard—especially for hotel owners. With the introductions of the OTA’s independent hoteliers must maintain razor-thin margins to stay competitive, but even at […]

NB: This is an article from FUEL Recently, email ranked as the channel with the most staying power in the Litmus “Email Marketing in 2020” report. Marketers are pleased that […]

UK-based lawyers at OTAs – Expedia, Priceline and TripAdvisor – are rubbing their hands with glee at the possibility the UK government’s Competition Authority might launch an investigation into the […]

Newsletters and email advertising “are the opposite of dead”. That was the message of top digital travel firms Momondo Group and Secret Escapes at this week’s Travel Distribution Summit. “There’s […]