Drive More Hotel Bookings with Intelligent, Personal Content
NB: This is an article by Christopher Regalado, CEO and Founder of RevMar Digital For the last 10 years, I have been helping hotels and revenue managers refine their digital […]
Is the Hotel Front Desk a Dinosaur?
Should a hotel guest check in be more like the guest experience at an Apple Store? The concept is not as far fetched as it seems. There have been many […]
Content marketing for hotels: Tell your story
Content marketing is more than a buzzword. It’s an important part of your hotel’s marketing strategy. Simply put, it’s the creation and distribution of valuable assets, such as videos, blog […]
Airbnb Takes Major Hit in Berlin
It might be tough to pronounce, but “Zweckentfremdungsverbot” means travelers heading to Berlin will now have to rethink their previous plans of renting through Airbnb. TheLocal.de (h/t The Independent) reports […]
A sneak peek at Google upcoming travel app, Trips
News that Google would soon begin testing a new mobile travel application leaked out last week, and now we have more details, including screenshots, of what that app will look like. […]
What does Facebook Algorithm Change Mean for Hotels
When the focus is on engagement, hotels on social media need to keep up-to-date on the latest best practices. Facebook made that a little more difficult this week. The social […]
How luxury brands should engage on Instagram & Snapchat
What do David Yurman and the George Washington Bridge in New York have in common? The answer: nothing. Except that there is a giant David Yurman billboard oozing luxury as […]
Comparing Industry Issues with Revenue Optimisation
Hospitality and airline industries are considered to be the epitome of best practices in pricing and revenue management. In the battle to gain competitive advantage alongside high yields, sophisticated software […]
Airbnb Tests Hotel Style Packaging and Amenities
At about the same time Airbnb launched its brand-new, largest-ever campaign, Live There, it also quietly launched a brand-new pilot program that tests the platform’s ability to offer more of […]
A Multi-Generational Approach to Managing Hotel Revenue
What do you do when you need a new pair of shoes? The answer likely varies depending on your age. Older generations will visit a few stores and work with […]
