Online reviews of hotels don’t usually make for scintillating reading. But with the power to make or break a hotel’s profitability, they are read closely. So hotel managers may […]

  Home-letting platform Airbnb has experienced rapid growth since its inception in 2008, but what do its 80 million room nights mean for the traditional hotelier’s market share? In an […]

  If you had to write a state of the union speech for independent hotels, you would likely follow every U.S. president’s lead and comment that “the state of the […]

  Google is taking the travel industry head-on with the rollout of its newest tool, Destinations on Google, which lets consumers discover and book their next vacation entirely via mobile […]

  Destination marketers are rising up. Or as some of them put it: geeking up. They’re daring to bypass their ad agencies and parse big data to figure how to […]

  NB: This is an article from Tambourine Hotel industry giants have had enough. Like you, they appear to be sick of the big commissions, the declining customer loyalty and the […]

  NB: This is an article by John McAuliffe, President of Leonardo A lot of conversations I have with hotel marketers about SEO go something like this: John: “What’s the […]

  NB: This is an article by Benjamin Spiegel, CEO of MMI Agency. In the world of SEO, 2015 was relatively quiet. Sure, search marketers had a plethora of algorithm […]

  NB: This is an article by Margaret Ady of TrustYou There is much chatter these days about TrustYou data on Google and what really drives improvements in the TrustScore, […]

  NB: This is an article from ReviewPro We recently partnered with Duetto to discuss “The 7 Layers of Data That Will Improve Your Room Pricing” in a free webinar […]