Success with Hotel Revenue Management Means Asking Right Questions
According to the The 2018 Smart Decision Guide to Hospitality Revenue Management, more than one-quarter (28%) of hoteliers who have not upgraded their revenue management within the past 3 years plan […]
Combat Airbnb Effect on your Hotel’s Bottom Line
Recently Airbnb announced the formation of a technology partnership with SiteMinder, a cloud-based channel management platform used by more than 28,000 hotels around the world. Now, hotels that use SiteMinder […]
Top 5 Ways to Drive Your Hotel’s ADR
Email marketing to drive average daily rate (ADR)? Absolutely. As Revinate’s Senior Hospitality Marketing Strategist, one of the first things I’m often asked by our customers is how they can […]
Hotstats Hotels Performance: MENA, Europe, UK and US (January 2018)
MIDDLE EAST & AFRICA Following a very challenging period of trading in recent years, year-on-year growth in revenue and profit at hotels in the Middle East & Africa in January […]
Airbnb And Parity: What Hoteliers Need To Know
Airbnb are never far away from the headlines, but the homesharing giants have been outdoing themselves in 2018. Alongside a plethora of announcements made at the end of February, including […]
Understanding Customer Acquisition Costs to Determine Value & Profit
Hotel revenue managers are experts at determining how much revenue a particular guest will generate. NB: This is an article by Rainmaker With their RMS, they use predictive analytics to […]
How a Hotel’s Online Reputation Impacts Revenue
Online hotel reviews can be source of motivation or worry for hotel owners! NB: This is an article by Kashmira Lad, Senior Content Marketer at Hotelogix We live in […]
Organically Grow Your Twitter Followers in 2018
When Twitter first started gaining popularity one of the major appeals was that, unlike other social media channels, users could be following you without you having to follow them back. […]
4 Quick Tips for Better Hotel Marketing Segmentation
Segmentation. Targeting. Relevancy. These are not new concepts. Time and time again these words are thrown around and yet most of the time when it comes down to it, they […]
From Dreaming to Booking Part II: Capitalize on the Dreaming Phase
Let’s face it. We all understand the need for our next vacation, and some of us may even be counting down the days. But as hotel marketers, how do we […]
