Are ‘social’ comments about your hotel falling on deaf ears?

Hotels take reputation management seriously when it comes to guest feedback on TripAdvisor, but often underappreciate the need to closely monitor other social media channels. This is a lost opportunity […]

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Hotel Current Assets – What You Need to Know

When we cross the bridge in the hospitality financial world to the greater business world, the concept of an asset and how it is used comes full circle. I am […]

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How hoteliers can navigate constant distribution change

If there has been one constant in the universe of hotel distribution over the past few years, it’s been change. As brands make aggressive pushes to lure more guests to […]

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Top 5 Things You Need To Know in Hotel Digital Marketing

The latest digital innovations include new publishing features on Google My Business listings, the new Google Outstream Video Ad format, and new Instagram profile bio features. The industry is also […]

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How storytelling can increase hotel revenue

A pair of eyeglasses is just a pair of eyeglasses. That is until it’s a pair from Warby Parker. That’s because, for every pair sold, another is donated to a […]

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New feature on Google Hotel Ads: Occupancy filters

One of the greatest deficiencies that the Google price comparison site had was the absence of the occupancy filter in searches. NB: This is an article from Mirai You could […]

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Why your hotel should start using derived rates

Derived rates are powerful tools that independent hotels can use to compete with the big chains. NB: This is an article from Welcome Anywhere As well as saving busy general […]

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How Blockchain Could Disrupt Hotel Distribution And Loyalty

Hype surrounding blockchain technology continues to climb, despite the volatility in related cryptocurrencies like Bitcoin seen earlier this year. While it’s still too early to know how these distributed-ledger technologies […]

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How to create a consistent social media strategy for your B&B

Your social profiles for your B&B need to be run much differently to your personal accounts. NB: This is an article from Little Hotelier While you may decide in the […]

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Inspire Travelers with Trip Consideration, Facebook’s New Ad Feature

When planning a future trip, many people may have a beach getaway or hiking adventure in mind—but they still may be wondering where to go. With Trip Consideration, Facebook is […]

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