We all know there’s no single way that B&B operators distribute their inventory across all of their channels. NB: This is an article by Little Hotelier In fact, most owners […]

OTAs, by definition, are online platforms that lets consumers book travel-related services over the internet. NB: This is an article by Hotelogix The rise of OTAs was an attempt for […]

Online search is constantly evolving, and the local search space is especially changing. Google reevaluates its algorithms and results pages regularly, making keeping up with the latest search trends a […]

According to some, the world’s most valuable resource is no longer oil, it’s data! And for an online businesses such as a hotel there is so much available data and […]

The hospitality industry is a fiercely competitive space and inventory management plays a critical part in overall hotel success. Here are four ways to streamline inventory management to maximize revenue […]

As owners and asset managers struggle to offset the rising costs of debt service, brand fees, energy, staff and insurances, marketing costs have also come under intense scrutiny. For many […]

All you need for an effective promotion is a bit of creative thinking and smart execution. Here are some ideas to get you underway. NB: This is an article from […]

Tone of voice is key for a brand like Virgin Holidays, especially when it comes to grabbing the attention of email subscribers. Previously, the company has relied on copywriters to […]

At the Dorchester Collection of ultra-luxury hotels, we use big data and analytics to help us improve our guest offerings and marketing. Our tool, Metis, analyzes data from online reviews […]

The hospitality industry is enjoying its longest expansion and healthiest growth in decades, yet there are some troubling trends beginning to surface that threaten profitability and overall performance. One of […]