It’s a known fact that Google has goals of becoming the complete funnel for many of the searches and transactions we make online. They’ve already made great strides with their […]

88% of buyers are influenced in their buying decision by reviews. NB: This is an article from Hotelogix Online hotel guest reviews are invaluable to hotels, today. And honestly, each […]

This July, Google announced a rollup of its Hotel Ads metasearch product into the broader Google Ads platform (FKA “Adwords”). The update brings immense opportunity to hotels. Over the past […]

Consider today’s problem… You take a flight to see family for Christmas, and you earn some frequent flyer miles…You buy a coffee from Starbucks once or twice…You fill up with […]

Amid the flurry of November’s falling leaves, the avalanche of activity surrounding your 2019 budget preparation is most likely in full force. NB: This is an article from Rainmaker New […]

With GDPR regulations now in force, personalisation and its technology automation look set to remain firmly at the front of the agenda with hotel management for some time to come.

A recent study by Reuters found that 107.3 million Americans traveled over 50 miles throughout the holiday season in 2017. NB: This is an article from Vizzly Whether these travel […]

Flow Thru – this is my abbreviation – is a catch-all phrase that measures how much made it through your business comparing one period to another. What made it through, […]

Attribute-based shopping (ABS) has become the latest buzzword in hospitality. The functionality promises to change the way that travellers search and book hotels, shifting from a few room types to […]

The hospitality industry has become a very dynamic one in recent years. Revenue Management strategies that would have once been deemed acceptable and rational, are no longer efficient. NB: This […]