Your Summer Revenue Check-list
We are busy right? So what’s the problem? Well, the problem is real profitability lies in the detail. So here are top 5 revenue management tips for ensuring your Summer is as profitable as possible:
What is Your Hotel Room’s ‘Best Before’ Date?
Hoteliers must update their distribution strategy to fill the literal void that an empty hotel room creates. Here are two ways to fill your empty rooms and increase occupancy and RevPAR.
Identify, Segment and Target Your Hotel Customers
By attracting the right customers and having a good mix of the different market segments, you can optimise your hotel ADR and also mitigate the effects of seasonality which is vital to your hotel
Expedia Mulls Matching Booking on Resort Fee Commissions
With Booking.com making the controversial move of charging commissions on hotel resort fees for the first time this week, rival Expedia Group isn’t ruling out matching the new stance.
Mobile is the Most Important Part of Your Guest Engagement Strategy
Not just more mobile bookings but also a better mobile guest experience requires better user interfaces, more functionalities, and marketing strategies that give guests confidence to use them.
Data and AI Are Simplifying Hotel Revenue Management
Hospitality’s next evolution should be to look more holistically at the role of hotel revenue management and ensure it is sustainable by improving revenue teams’ quality of life
Conducting Hotel Financial Operations Reviews
The sole purpose of the financial review is to find ways to improve moving forward. We always start at the beginning with rooms revenue. What’s going on in the market and how is the hotel performing.
What Is TRevPAR (Definition and Why It Matters)?
RevPAR calculates revenue derived from rooms; TRevPAR calculates revenue from every nook and cranny. Therefore, it provides a big picture view, allowing for operational adjustments to be made.
Why Does Your Hotel Need a Blog
Having a blog, although it may seem like a chore, provides a stream of genuinely useful content for your guests, and can also attract new guests to your hotel!
Travel Advertising Trends in Asia Pacific
Almost half (45%) of travel marketers in the Asia Pacific region rank Facebook and Instagram as most likely to disrupt travel marketing over the next five years.
