The unpredictability of new outbreaks has stymied any hopes of a quick rebound in travel and has made it difficult to forecast a recovery trajectory

Seemingly vastly different from each other, there might just be some proven tactics that hotel brands can learn from the Netflix success story

If you had large campaigns focused abroad, you should re-assign your spend to the domestic market. It’s essential to update your digital marketing tactics

It is important for travel brands to get the inflection point right from distributing inventory availability to optimizing ad spending and pricing

With many countries still easing out of lockdown, people are reluctant to book far in advance even when hotels offer fully refundable bookings

Travelers are traveling, so to all hotels reopening now, it must be said: There is a big difference between service and hospitality

We explore how the RMS is evolving and what additional data sets are being integrated to enhance price forecasting and revenue management

To encourage website visitors to book their reservations using your website, you need to make it simple and clear for them

As you know, an image has the ability to prompt strong emotions, which are powerful agents for action. Happy photographing!

The best way to move forward is to be aware of recent booking patterns, so we can make informed decisions and predictions. We’ve done an indepth analysis