We recommend a soft promotion early November and increase spend from mid November. This should help sales of vouchers pick up end November

Those who weigh pre-booking and upper-funnel data more than historical data will be stronger as they combine revenue and marketing strategies

despite the dramatic effect of Covid-19 on the national hotel industry, the sector has kept its considerable entrepreneurial strength intact

There are many hotel owners that are not in a financial position to weather the storm. Some will lose hotels to foreclosure or a forced sale

If we see it from the way the data gets tracked, Google Analytics 4 looks more like a new tool, rather than a new version of an existing tool

The COVID-19 outbreak brought about an anxiety-ridden climate throughout the world. NB: This is an article from PrivateDeal How can an industry that makes a living selling experiences and emotions […]

In this article, you’ll learn to easily create a successful Black Friday campaign based on the knowledge our team has gained over the years

We cover everything from shifts in behaviour and expectations to hotel concept trends, bringing you up to speed on latest developments

The most successful Hotels were the ones that accepted the challenge and risked to fail, but still tried to continue business and not stop

Learning how to optimize your website for SEO and conversions is crucial for your property’s success. It’ll ensure your site is working hard