Correlation and causation are two different things. Confusing them can lead to misguided conclusions. These errors could be prevented with causal AI

Often, hotels use multiple distribution channels without knowing which gives the best outcome. This lack of clarity affects their ability to boost revenue

As we look toward 2025, global pricing trends reveal a resilient industry, but one marked by stark regional differences

What can we expect in the realm of high-end hotel website design for 2025 and beyond? Let’s explore five standout trends in the luxury hotel landscape

Less impacted by economic downturns, domestic travelers are a relatively stable source of revenue compared to international vacationers.

A CDP can analyze guest behaviors, preferences, and booking history, enabling highly targeted marketing campaigns that resonate with individual guests

The main reason why outbound sales strategies matter for is simple: cold, hard cash. Simple practices can put more dollars straight into your hotel

Ultimately, a well-executed email marketing campaign can become a powerful tool for building guest relationships and driving direct bookings

By integrating last minute deals into your strategy, you’ll be better positioned to capture bookings from a significant portion of the market

When used effectively in negotiations, rack rates can help hotels avoid price-driven competition and instead focus discussions on value