Google Simplifies HowTo, QAPage and SpecialAnnouncement Schema
A few days back search engine giant Google said that they were removing 12 structured data fields from the help document of key schema
Customer Service Is the New Upsell
If your customer isn’t satisfied with their experience, it won’t matter how good your marketing is or how well your sales funnel converts new customers
How To Get Balance Right Between Pushing Rate & Pushing Occupancy
If you are constantly looking for high occupancy and low ADR you are possibly ‘fishing in other waters’. You are effectively devaluing your hotel
The 3 Key Trends for Latin American Travelers in Q3
In line with what we saw on the global scale, Latin American travelers are eager to travel during the November and December holiday season, too
3 Winning Revenue Management Strategies and New Hotelier Skills
Revenue managers will need a new set of skills built on analytical thinking and cognitive flexibility to maintain effective revenue management decisions
Forecasting F&B: The Missing Piece of the Revenue Pie
Revenue management has evolved from tactical to strategic and from rooms revenue to total revenue and profitability; F&B forecasting is the next frontier
Demand Data Shows Travel Over 2021 Holiday Season Will Surpass 2019
Travel demand is higher than ever surrounding US holidays. Demand data indicates that travel over the 2021 holiday season will surpass both 2019 and 2020
Increase Website Conversions by 71.9%: Charlottehaven Hotel Case Study
The hotel was looking for a tactic to retain people on the hotel website, and encourage weekday reservations
How To Deal With Changing Trends in Hotel Demand.
The changing demand trends in the different markets, make it necessary to review our segmentation strategies and rate structure
How To Get Started With Google Hotel Ads (GHA)
Google Hotel Ads is just part of an entire ecosystem that Google has become, through which potential travellers can plan and execute their travel bookings
