
Global Revenue Forum – January 30th 2025
Global Revenue Forum 2025 will explore whether the hospitality industry is optimally positioned to capitalise on profit opportunities emerging

Customer Effort: How Easy Is It To Stay In Your Hotel?
Customer effort is a metric used in hotels to measure guest satisfaction. It is all about how easy it is to stay in your hotel, from booking to post-stay

What is the Real Value of Group Business to Your Hotel
Evaluating value of a group lead more broadly than just booked bedrooms and events enables you to improve pricing decisions, occupancy, and the bottom line

Overbooking Strategy: How to Maximize Occupancy
On the upside, strategic overbooking can lead to higher occupancy and increased profitability. On the downside, there is always the risk of overshooting

New Campaigns Manager: Create Automated WhatsApp Messages
HiJiffy, a leader in conversational AI for hotels, has introduced its latest innovation, Campaigns Manager, designed to further automate guest communication

How AI is Reshaping the Hospitality Digital Marketing Industry
AI is poised to disrupt the hotel industry’s marketing landscape, creating new opportunities while challenging the dominance of existing players

Strategic Integrated Campaign Elevates Visibility & Conversions
This New York Venue experienced a measurable boost in web traffic, inbound leads and conversions, demonstrating power of an integrated marketing campaign
The Importance of Social Media Marketing for Hotels
Attracting guests to your hotel through social media requires a strategy for creating a compelling presence that’s responsive and offers authentic content
How to Respond to Google Reviews
The way you respond to reviews can impact your hotel’s visibility, affect your credibility among potential guests, and even influence bookings
Comp Sets Decoded: The Key to Smarter Hotel Benchmarking
With operational benchmarking tools, you’re not just comparing – you’re leading. Utilising profit intelligence can redefine what success looks like