Year-end sentiment and search data shows ongoing demand for travel remains high. Who benefits from the tourism demand?

Over the past two years, the hotel industry has seen little to no corporate transient business, but hoteliers say that could change this year

When looking at online hotel and lodging reviews, consumers and even hotel management know to take stars, or lack thereof, with a grain of salt

It is easy to rely on OTA bookings. They do the advertising, handle reservations, but the higher proportion of OTA bookings, the less revenue you make

During COVID-19, ownership groups and management companies took organizational decisions that impacted the effectiveness of Revenue Management

Although the fundamentals of hospitality remain, a lot of solutions have sprouted to help hoteliers survive the future of travel

Travellers want a website that reflects their demands and expectations; if your website does not engage them, it is unlikely to convert significant bookings

Slow travel is booming is because of the changing mindset of people, traveller preferences have changed significantly with the pandemic

Google Discontinuing Cookie Data means marketers will not be able to track customer activity on the internet and not be able to re-market their hotels

Every traveler has a maximum value they can offer your hotel and upselling can help capture this and in turn increase overall revenue and profitability