No Vacancies: When Do You Sell Out Your Hotel?
During high demand periods, staff working extra hours are paid higher rates for those hours, which doesn’t impact hotel profits as much as you think
What if China Outbound Travel Reopens This Year?
With destinations looking to reopen this year, could we see a reshuffle take place if Chinese travellers are allowed to travel internationally again?
Does Your Hotel’s Instagram Account Have Fake Followers
A sure sign your hotel’s Instagram follower count has been artificially inflated with fake followers is to click on your hotel’s followers’ link
Hotel Paid Search Strategy: Importance of Branded Keywords
Branded keywords are sometimes referred to as ‘brand protection’. It’s important that you’re bidding on these keywords if only for insurance purposes
Occupancy Up and ADR Advances Leading to RevPAR Rises
Market occupancy climbed to levels not seen since Columbus Day weekend as 15 markets reported weekend occupancy above 90%
COVID Recovery Strategy for Hotels: Lybra Assistant RMS + Hoteliga
hoteliga reservations data will be integrated into Lybra’s Assistant, enabling the RMS to provide most accurate real-time rates, as market conditions change
How to Increase Hotel Sales and Revenue With Upselling
Upselling is one fool-proof way to boost hotel sales and increase revenue. The reasons are simple. It’s easy and cost-effective to implement upselling
Managing Metasearch as Part of Your Hotel Marketing Strategy
Metasearch is a very important part of your overall marketing mix. It helps increase online reach and can help to increase your hotel direct bookings
The 4 Key Trends for North American Travelers in Q4
When looking at search data for the final quarter of 2021, it’s clear that North American travelers are once again showing optimism
Our Philosophy for Hotel Analytics in 3 Pillars
Different Stakeholders have different needs. You can unleash your creativity by putting detailed analytics together but every user needs their own view