A well-crafted pricing approach not only reflects the hotel value proposition but also adapts to market dynamics, consumer behavior, and operational costs

Being customer-obsessed in your hotel is not just a trend; it’s a philosophy that leads to sustained success, growth and enhanced reputation

Set aside time to revisit your forecast and pricing strategy. Is your MinLOS still working as expected? Are there emerging market trends

A digital presence strategy for your hotel should drive traffic and revenue to your lowest cost of sales channel – your website

We take a deep dive into our work: developing the machine learning pipeline, starting from pure raw data, to predictions and recommendations

By rethinking compsets dynamically, hotels can adjust pricing, marketing, and offerings, to remain competitive across multiple segments

The conversation around AI in revenue management is not just about hype – it’s about ensuring successful implementation and impact

Enhancing hotel marketing with Google Analytics involves leveraging its robust features. Here are some actionable ways hotels can optimize their marketing

Hotels must acknowledge three key shifts driving influencer marketing today. First, influence is no longer a question of exposure but action

Each guest review, is an opportunity for hotels to communicate their love language: thoughtful, personalized replies that show guests are valued