What does the travel industry need to know as it ponders going all in on agentic AI? How suited is Agentic AI to the unique dynamics of the travel sector?

In 2025, reviews are no longer a passive element of your online presence. They are a dynamic, high-converting marketing channel

Hotels can’t survive on new, first-time bookings. Success comes from returning guests. How do you move beyond simple satisfaction to genuine loyalty?

A well-crafted welcome message sets expectations, builds excitement, creates an immediate connection which can lead to a memorable experience

The guest now occupies that driver’s seat. Competition for their attention and loyalty emerged from companies outside our industry, most notably the OTAs

A new paradigm is emerging. AI is not replacing revenue managers, it’s making them faster, sharper, and more strategic than ever before

The goal of a hotel has always been to create memorable moments and to drive revenue, but what do guests really want and expect today?

Over 90% of companies now leverage some form of structured reward system. But what makes rewards so irresistible to consumers?

A gift card not only delivers upfront cash flow but also encourage guests to spend beyond the card’s value, boosting per-stay profitability

Avoid knee-jerk discounts and base your offers on solid data. Leverage the tools in your PMS and RMS to better understand the target audience