From pricing and marketing to distribution and revenue management, every aspect of a hotel’s commercial strategy plays a crucial role in maximizing revenue

Early testing that we’ve seen shows that preview text often has absolutely nothing to do with email content and does nothing but confuse the user

As a hotelier, one of the most critical aspects of revenue management is setting the right prices at the right times. This is where a seasonal pricing strategy comes into […]

We aim to highlight the evolving role of revenue managers in an industry increasingly influenced by AI and consider how best to integrate tech advancements

Here are six guidelines to help manage guest conflict, prevent negative reviews, and leave guests feeling positive about your business

This proactive approach to understanding guest perceptions supports hotels in tailoring their services to meet guest expectations.

In this piece I am going to tackle expenses and lay out the cleanest and most efficient way to record your monthly consumption.

Hotels should take advantage of recent developments by demanding compliance from Booking on price and guest data transparency

Let’s face it, no-shows are a real headache for the hospitality industry. Now let’s figure out how to deal with these pesky no-shows

Independent hotels often face unique challenges. Chief among them is distribution. Without the brand recognition and resources of larger chains, independent hotels must find creative and effective ways to not […]