Dynamic pricing and rate parity aren’t enemies. Best move? Keep public rates clean, monitor on metasearch and embrace closed-user incentives

We walk you through exactly why landing pages matter for SEO, how they work, and what makes a landing page not just rank well, but convert too

Despite the best intentions, operational challenges can disrupt your welcome. Here’s how you can overcome these pain points at your front desk

The best group bookings don’t just fill rooms; they maximize every revenue opportunity your hotel offers by aligning with your revenue management strategy

OTAs are flooding social, search, and AI-driven channels with budget that independents cannot match. If you do nothing, you are invisible

For many hotels, being listed on two or three big global OTAs feels “enough.” but limiting yourself to a few channels restricts your revenue potential

Here is the round up of Hotel Success Stories from our Expert Partners during September outlining increased bookings and revenue

Here is the round up of product launches during the month of September for our Hotel Technology Expert Partners

The guest journey is not so linear or predictable anymore, and every stage presents both challenges and opportunities to deliver a great experience

It’s time to restore the GM as the orchestrator, the accountable owner of the guest journey who aligns all specialists around one narrative