The Middle East continues to be the only region where recovery is ahead of 2019. However, APAC and the United States did have strong performances in Q4

A hotel website is where the conversions happen and the path to get the guest there is where your social media strategy is leveraged for optimal influence

As the third-party cookie crumbles, hoteliers must learn to collect and utilize data they already have to boost direct bookings and personalize experiences

Okay, so we’ve all heard of Rate Shoppers, but have you heard of a Rate Shopper for corporate rates? Keep listening to this discussion to hear more.

As a result, it reduced promotional spend by 48%, influenced 120+ bookings of website visitors and resulted in +£29k extra revenue from low-intent users

Before you decide about using Tripadvisor Sponsored Placements, let’s first dive into what Sponsored Placements is and how you can choose to participate

What if we told you that Facebook can also serve as a key component to collect first-party data for your hotel in a world where we so desperately need it?

We often don’t measure the leakage of commission to OTAs and we certainly don’t measure it against the costs of securing a direct booking

They had previously used a tiered pricing model so they would only modify ticket prices to predefined price points based on the number of tickets sold

If you’re looking for ways you can build traffic to your website, find the ones that work for you – and the key thing is to act and invest consistently