While transitioning from legacy systems can be challenging, adopting attribute-based selling offers a promising avenue for hotels to increase profit

The RevMarketing Certification course is designed to provide you with actionable knowledge that can be applied immediately to drive growth and profitability

By addressing initial challenges, analyzing data, and implementing repetitious improvements, they achieved remarkable success in driving bookings

By incorporating these creative revenue strategies, you can boost your hotel’s bottom line but also create memorable guest experiences

The average path to purchase length – from when a traveler starts thinking about taking a trip to when they book – is 71 days (more than two months!)

If we analyze human behaviour regarding travel from a historical point of view, we see travel and hospitality have always been closely related to technology

The Digital Markets Act has the potential to rebalance the relationship with OTAs, thanks to greater control over their online distribution

From the initial spark of desire to travel to the final decision to book, multiple factors play a role in shaping the guest booking decision

Discover key strategies for hotel revenue management based on the booking window. Learn to avoid common mistakes and maximize profitability for hotels and lodging businesses

Few hoteliers today can claim to reliably predict group travel trends going forward, without access to modern data analytics informed by revenue management