Sales and revenue managers goals must be clearly stated, mutually aligned with hotel revenue and profitability metrics, and agreed by the hotel GM

This article is about strategies that could lead to link building opportunities, creating relationships and turning those relationships into opportunities

Opting for a bespoke website design allows for the seamless integration of your brand’s identity and personality into your online presence.

By delving into the intricacies of value perception, contrast effects and psychological barriers, hotel marketers can create experiences that resonate

While transitioning from legacy systems can be challenging, adopting attribute-based selling offers a promising avenue for hotels to increase profit

The RevMarketing Certification course is designed to provide you with actionable knowledge that can be applied immediately to drive growth and profitability

By addressing initial challenges, analyzing data, and implementing repetitious improvements, they achieved remarkable success in driving bookings

By incorporating these creative revenue strategies, you can boost your hotel’s bottom line but also create memorable guest experiences

The average path to purchase length – from when a traveler starts thinking about taking a trip to when they book – is 71 days (more than two months!)

If we analyze human behaviour regarding travel from a historical point of view, we see travel and hospitality have always been closely related to technology