Right Revenue

Biography

Right Revenue was launched in 2015 by Adrienne Hanna, after 15 years revenue experience, of which the last 12 years was spent as a freelance revenue consultant with Alternative View Hotel Consultancy.

Right Revenue was initially a cloud based tool designed for the existing hotels within the Alternative View portfolio and was aimed squarely at helping hotels maximise profitability within an industry I am passionate about.

Since the initial conception of the product in 2013, Right Revenue has grown into a sophisticated revenue product – not only providing hotels with data analysis and critical Key Performance Indicators but also a bespoke forecasting module, taking not only internal and external factors into pricing decisions but also a wealth of knowledge on the real-life impacts that effect non-branded and owner/managed hotels.

Thought Leadership Podcasts

Featured Articles

yellow door amongst white doors reflecting occupancy balance needed in a hotel now we are in the staycation world
What is Your Optimum Occupancy Percentage in This Staycation World?
adrienne hanna right revenue who are we
Right Revenue “Who Are We?” – In Conversation with Adrienne Hanna
Your Digital Marketing Checklist
Don’t Have an RMS? Easy To Follow Daily Revenue Management Check List
man piling coins up shows how google pay per stay can add demand and revenue to hotels
When Every Penny Counts, Get Revenue Generating Basics Right?
hotel meeting and event venue
Take a Positive Outlook for Your Meeting and Events Business
video with adrienne hanna of right revenue asking has the role of the revenue manager really evolved
Has the Role of the Revenue Manager Really Evolved?
Terrible Times for Hotels What Might our New Normal Look Like
Terrible Times for Hotels – What Might our ‘New Normal’ Look Like?
Your Digital Marketing Checklist
Coronavirus – Your Revenue Strategy Checklist
Coronavirus – Now is Not The Time to Panic and Cut Rates
Coronavirus – Now is Not The Time to Panic and Cut Rates
people holding pictures of faces reflecting the question hotels ask who is your guest
Personalisation starts and ends with you…
4 balls of money growing like hotel incremental revenue
Forget the 4 P’s of Marketing and let’s look at the 6 P’s of Revenue
telescope by the seafront increasing market visibility
How Will 2020 Shape Up For Hotels – My Top Ten Predictions
stacks of coins reflecting the impact of the wrong hotel room price strategy
Booking.com change tactics – again! The threat continues…
keyhole in a blackboard with data algorithms written on the board showing shift in revenue management paradigm
What is the Best Revenue Metric? Is ADR and RevPar Enough?
End of an Era, But What Can We Learn from Thomas Cook and Amoma collapse?
two stones balanced reflecting the questions to we decrease are hotel adr or not
Alternative Accommodation and Food Choices Will Impact Your Hotel Revenue
Your Summer Revenue Check-list
RFP Season Almost Upon Us: What Threats to Our Corporate Business?
Your Summer Revenue Check-list
Your Summer Revenue Check-list
Review Your OTA Contracts and Start to Take Back Control
Review Your OTA Contracts and Start to Take Back Control
Why Are we Dropping Rates so Close to Arrival Date
Why Are we Dropping Rates so Close to Arrival Date?
booking rateintelligence tool
The ‘Double Whammy’ of Booking.com’s Early Payment Scheme
booking rateintelligence tool
Booking.com: A Partner They Are Not!
Revenue Managers: How we get it wrong…(Pt 2)
Revenue Managers – How We Get It Wrong…
Revenue Managers – How We Get It Wrong…
two stones balanced reflecting the questions to we decrease are hotel adr or not
Rate Parity: The World As We Know It Is About To Change (again!)
Why a Revenue Manager should be a Profit Manager
Why a Revenue Manager should be a Profit Manager
Become An Expert Partner?
  • Featured Articles
  • Podcast Collaborations
  • Promote Job Vacancies
  • Highlight Upcoming Events
  • Newsletter Prominence
  • Expert Partner Profile
  • Priority Support
Get My Profile