technology

The landscape of how we manage our data has changed. People are more aware of how important data is when it comes to making decisions about pricing, marketing campaigns, investment […]

Just finished the Mobile World Congress, it is a good time to talk about a concept that had been nothing but speculation until now: booking through voice and what it […]

Many retail brands embrace generational marketing these days, breaking down their demographics and online/social media campaigns by what they know about baby boomers, Gen X, millennials, and the up-and-coming Gen […]

An engaged guest is a loyal guest and the most effective salesperson a property has. Understanding how to engage guests is essential for a hotel’s success. What’s the best way […]

Hotel revenue strategy is constantly changing. Are you changing with it? NB: This is an article from Rainmaker Looking back on the last 20 years, the hospitality industry has come […]

Hoteliers today use a variety of online channels—from social media platforms to online travel agencies—to market their properties and take bookings. NB: This is an article from WebRezPro These online […]

Everyone knows how important first impressions are. They lay the foundations for any relationship – and form opinions that can make or break the entire experience. NB: This is an […]

The Status Quo! Nothing to do with aging Rock bands, but more around not putting our heads up above the parapet. Changing things that ‘work’ invokes visions of risk and […]

If data is the life blood of your hotel, then your revenue management system (RMS) is a crucial part of its brain and cardiovascular system. NB: This is an article […]

The following article is adopted from The 2019 Smart Decision Guide to Hotel Property Management Systems, which is now available for complimentary download, and reprinted here with permission. NB: This is an article […]