technology
Will High Tech Evolution Always Conflict with High Touch Hospitality?
Is the hotel experience a zero-sum trade off between technology enabled operating efficiency and the humanity driven essence of true hospitality?

Automated Pricing: Implemented and Deployed in 38 Hotels in 5 Weeks
A combination of growing demand and automated pricing adjustments, in real time, provided Atomize with the perfect conditions to deliver impressive results
How to Build a Great Hotel Website & Improve Conversions
A good hotel website will have several key functions that lead to conversions, customer satisfaction, and brand loyalty. We outline the main objectives:

Don’t Be a Sheep: 5 Reasons Not to Follow Hotel Competitor Pricing
I have heard so many iterations of hotels justifying why they follow competitors pricing strategies. I have never fully understood or agreed with them

COVID Recovery Strategy for Hotels: Lybra Assistant RMS + Hoteliga
hoteliga reservations data will be integrated into Lybra’s Assistant, enabling the RMS to provide most accurate real-time rates, as market conditions change

Our Philosophy for Hotel Analytics in 3 Pillars
Different Stakeholders have different needs. You can unleash your creativity by putting detailed analytics together but every user needs their own view
Emerging Trends For Hotel Website Design In 2022
Website designs that feel relaxed, accommodating, and anticipate visitor needs build trust, leading to stronger engagement and loyalty in the long run

JA Resorts & Hotels Choose Atomize as Exclusive RMS Provider
JA Resorts & Hotels desired an RMS that had the ability to deliver just in time optimal pricing decisions their Revenue Managers can rely on
7 Types of CRM: Which One To Choose For Your Hotel?
Some need a CRM to better manage your business, while others want to communicate with customers, improve customer experience or manage customer support
Benchmark Your Hotel Booking Engine Performance
Searcher conversion rate measures a booking engine’s success, whereas user conversion rate measures combined performance of your website and booking engine